Privacy Policy

How IWANTTOEATAIR handles your information. Last updated: October 2026.

Overview

IWANTTOEATAIR ("we", "us", "our") operates the website iwanttoeatair.com and processes personal information in connection with orders and site activity. This Privacy Policy explains what we collect, how we use it, how it may be shared, and the choices available to you.

Information we collect

We collect information you provide directly when you place an order or contact us:

Contact & identity — name, email address, phone number (if provided).

Shipping & billing — delivery address, billing address.

Order information — items purchased, order value, transaction ID.

Payment — we do not collect or store your full card details. Payment processing is handled by Stripe or PayPal under their own privacy policies. We receive transaction status and limited payment metadata needed to manage the order.

We also collect certain information automatically when you visit the site:

Usage and interaction data — pages visited, time on site, referring URL, browser type, device type, IP address, clicks, scrolling, and navigation activity. This is collected through first-party analytics, Google Analytics and Microsoft Clarity to understand how the site is used. Microsoft Clarity may generate heatmaps and session recordings from these interactions.

Cookies & tracking — see the Cookies section below.

How we use it

We use the information collected for the following purposes:

— To process, fulfil, and ship your order, and to communicate order status with you.

— To provide customer support and respond to inquiries.

— To send you transactional emails (order confirmation, shipping notification, return updates). These are not marketing and cannot be opted out of while an order is active.

— To send marketing emails if you have subscribed to our list. You may unsubscribe at any time via the link in any email or by emailing hello@iwanttoeatair.com.

— To prevent fraud, enforce our Terms of Service, and comply with legal obligations.

— To analyze site usage and improve the shopping experience.

— When marketing tracking is enabled, to measure advertising performance and build or measure advertising audiences.

Sharing your information

IWANTTOEATAIR does not sell personal information for money. We disclose information only as needed to operate the business or provide enabled analytics and marketing services:

— Payment processors (Stripe, PayPal) to handle your transaction securely.

— Shipping carriers — your name and delivery address are shared with the carrier fulfilling your order.

— Email service provider (Resend) to deliver transactional and, if opted in, marketing emails.

— Analytics providers (Google Analytics and Microsoft Clarity) — site usage, device, and interaction data. Microsoft Clarity may process heatmaps and session recordings to help us understand and improve the site.

— Advertising and measurement providers (Meta, Pinterest and TikTok) — when Marketing is enabled, browser/device and onsite activity data may be shared for advertising measurement, attribution and retargeting. Depending on applicable law, this may be considered "sharing" for cross-context behavioral advertising even though we do not sell information for money.

— Law enforcement or regulators — only when required by applicable law or to protect the rights and safety of IWANTTOEATAIR or others.

Cookies

We use cookies and similar tracking technologies on this site. Cookies are small text files stored on your device. We use them for the following purposes:

Essential — required for the site to function (shopping cart, checkout session). These cannot be disabled.

Analytics — first-party analytics, Google Analytics and Microsoft Clarity help us understand how visitors use the site, including pages visited, traffic sources, clicks, scrolling, and navigation. Microsoft Clarity may use cookies to create heatmaps and session recordings. Analytics is enabled by default under our US opt-out model; you can turn it off at any time through cookie settings.

Marketing — Meta, Pinterest and TikTok help measure advertising, attribution and retargeting. Marketing is enabled by default under our US opt-out model unless you opt out or your browser sends a Global Privacy Control signal.

You can manage cookie preferences via the banner shown on your first visit, or at any time via the link in the site footer. Disabling Analytics removes our local analytics identifiers and stops new first-party analytics events; Microsoft Clarity is also told to revoke analytics consent. Disabling Marketing stops new marketing events and sends available vendor opt-out signals. Declining non-essential cookies will not affect your ability to browse or purchase.

Data retention

We retain order and customer data for as long as necessary to fulfil your purchase, provide support, and comply with legal and tax obligations (typically 7 years for financial records under US law). Email subscriber data is retained until you unsubscribe. Analytics data is retained per the policies of the respective provider. You may request deletion of your personal data at any time — see Your Rights below.

Data security

We take reasonable technical and organizational measures to protect your personal information from unauthorized access, loss, or disclosure. Our site uses HTTPS throughout. Payment data is handled exclusively by PCI-DSS-compliant processors. However, no method of transmission over the internet is 100% secure, and we cannot guarantee absolute security.

Your rights — all users

Regardless of where you are located, you may:

— Request access to the personal information we hold about you.

— Request correction of inaccurate information.

— Request deletion of your personal information, subject to legal retention requirements.

— Opt out of marketing emails and marketing tracking.

To exercise any of these rights, email hello@iwanttoeatair.com. We will respond as required by applicable law.

California residents (CCPA)

California law may provide additional rights depending on whether its coverage requirements apply to a business and the consumer:

— The right to know what categories of personal information are collected and how they are used or disclosed.

— The right to request deletion or correction, subject to applicable exceptions.

— The right to opt out of the sale or sharing of personal information. IWANTTOEATAIR does not sell personal information for money. Marketing tags may involve sharing for cross-context behavioral advertising when Marketing is enabled.

— The right to non-discrimination for exercising privacy rights.

A browser Global Privacy Control (GPC) signal is honored on this site as a request to disable marketing/sharing. You may also use Cookie settings in the footer to disable Marketing.

To submit a privacy request, email hello@iwanttoeatair.com with the subject line "Privacy Request". We may need to verify the request before acting on it.

Children

This site is not directed to children under the age of 13. We do not knowingly collect personal information from children under 13. If you believe a child under 13 has provided us with personal information, please contact us at hello@iwanttoeatair.com and we will delete it promptly.

Browser privacy signals

We honor Global Privacy Control (GPC) as a marketing/sharing opt-out signal. Some browsers also transmit a separate "Do Not Track" (DNT) signal; because there is no universally accepted DNT standard, DNT alone does not change site behavior. You can always manage Analytics and Marketing through Cookie settings in the site footer.

Changes to this policy

We may update this Privacy Policy from time to time. The "Last updated" date at the top of this page reflects the most recent revision. For material changes, we will provide notice when appropriate.

Contact

Questions about this Privacy Policy or your personal data? Email us at hello@iwanttoeatair.com.